Identity System

Brand system.

An initial identity direction for Ameriscape Landscaping Corporation — a wordmark, brand mark, palette, and typography built to hold up on public works signage, proposal covers, safety vests, equipment decals, and premium residential presentations.

Logo Variants

Wordmark & Mark

AMERISCAPE
LANDSCAPING CORPORATION
Horizontal · Light Background
AMERISCAPE
LANDSCAPING CORPORATION
Horizontal · Dark Background
AMERISCAPE
LANDSCAPING CORPORATION
Stacked · Limestone
AMERISCAPE
LANDSCAPING CORPORATION
Stacked · Charcoal
Mark Only · Light
Mark Only · Dark

The mark reads as three stacked topographic terraces forming an abstract A — a section cut through layered earth, translated as a construction signal. Legible at favicon scale and on truck-door decals.

Color System

Palette

warmwhite
Warm White
#F5F3EC
limestone
Limestone
#DED8CC
sand
Sand
#C7BBA9
concrete
Concrete
#A7A69F
sage
Muted Sage
#899789
forest
Forest
#18372D
charcoal
Charcoal
#202522
Typography

Type System

Display / Sans · Inter Tight
Aa
Turnkey Landscape Construction
San Diego · Established 2005
Mono · JetBrains Mono
01
CSLB #1125100
DIR #2000005005
UEI XLE9D5PKSBB6
Wordmark

Full Lockup

AMERISCAPE
Landscaping Corporation